Davin News Server

Subject: Re: Desperate Canadian tourism industry goes on offensive with ad
Newsgroups: can.politics,alt.politics.trump,alt.politics.democrats.d,talk.politics.guns,sac.politics
From: % <pursent100@gmail.com>
Date: Sun, 22 Jun 2025 08:47:42 -0700

Blue State wrote:
> Canada’s tourism industry is going on an offensive — rolling out ad
> campaigns in US border states to lure Americans back to the Great
> White North.
> 
> US travel to Canada dipped by about 10% in recent months, amid the
> raging trade war between the two neighbors.
> 
> In one TV ad running across New England and New York, an American
> tourist — sporting a baseball cap and matching sweater tied around
> his shoulders — sheepishly whispers to a Canadian hotel front desk
> worker that he’s from the land of the free.
> 
> The employee looks awkwardly towards him and presses what looks
> like some kind of red panic button – before bursting out a smile
> and walking across the desk to hug him.
> 
> Other ads take more of a practical approach, trying instead to
> appeal to American’s pocketbooks.
> 
> One billboard campaign simply reminds Americans how much further
> their dollar will go north of the 49th parallel.
> 
> “$1 USD = $1.43 CAD,” reads the billboard from Destination Ontario,
> which has been spotted in Detroit and Cleveland, among other border
> towns. “Spend less, do more.”
> 
> American tourists make up the bulk of visitors to Canada — last
> summer, 78.5%, nearly four out of five visitors to the Great White
> North came from the US.
> 
> The drop hasn’t been as dramatic as Canadian tourists to the US —
> who’ve boycotted the country en masse, leading to a 30-40% fall in
> air and land travel.
> 
> But it’s sure to make a dent in the tourism industry — according to
> Statistics Canada, Americans spent $15.3 billion in the country
> last year.
> 
> https://nypost.com/2025/06/21/us-news/canadian-tourism-industry-
> gets-proactive-as-us-visitors-drop/
> 

https://legacy.drivebc.ca/mobile/pub/webcams/id/170.html